Co-Founder Dag Folger Feature on the Inaugural ‘Charter 30,’ a List of Leaders at the Forefront of the Future of Work

Co-Founder Dag Folger has been featured on the inaugural Charter 30 — a list of cutting-edge researchers, visionary leaders, and outside-the-box innovators who are helping us understand and reimagine the modern workplace. 

When asked his biggest curiosity regarding the future of work, Folger shared:

“The new hybrid reality means the benchmarks we all depended on as workplace planning shorthand are dead. When considering office space, companies can no longer rely on standardized metrics such as square footage per employee, which foreground capacity and ignore community. As organizations prioritize the quality of the collective work experience and the impact of the physical environment on employee performance and satisfaction, the question becomes, what uses are we actually planning for and how will success be measured? And can there be such a thing as a universal benchmark when there is no such thing as a universal workplace?”

And in the coming year, Folger encourages leaders to focus on how physical space can bolster organization goals. He said:

“Don’t let decisions about space trail policy and technology. With 173 million square feet of leases in the New York region alone set to expire through 2028, now is the time for leaders to interrogate their unique needs and consider the relationship between physical workspace and organizational outcomes. More than their growth trajectory, they should focus on how and where their people work best. I wonder which companies will seize the opportunity this current situation offers?”

Dag shares this honor among exemplary company, such as Nick Bloom (Economics Professor, Stanford Graduate School of Business), Priya Parker (author of The Art of Gathering), Saadia Zahidi (Managing Director, World Economic Forum) and Andrew Ng (Co-founder, Coursera).

Read the full list of honorees HERE.